Affordable MDM
Master data management without the enterprise price
GoldMerge gives growing companies the golden records, data quality and governance that large enterprises pay six figures for, from $100 per source per month.
What MDM usually costs, and what GoldMerge costs
| GoldMerge | Enterprise MDM | Do-it-yourself stack | |
|---|---|---|---|
| Price | $100 per source per month | Custom quote, often six figures a year | Several tools, each billed separately |
| Yearly cost for 5 sources | $6,000 | Quote required | Varies by tool and usage |
| Setup | Self-serve: pick sources and connect them | Implementation project, often months | Weeks of engineering |
| Data warehouse | Included | Usually extra | Separate product |
| Golden records and conflict review | Included | Included | You build it |
| Billing | Monthly, per source | Annual or multi-year contract | Per tool |
What $100 per source includes
Every source you connect gets the full pipeline. There are no add-ons to buy before golden records work.
- Scheduled ingestion from the source
- Bronze, silver and gold MDM tiers
- Matching, merging and conflict review
- Governed SQL warehouse and API
- AI-assisted mapping and steward copilot
- Audit log and role-based access
Why GoldMerge costs less
One product, not five
Connectors, warehouse, matching and governance come together, so there is no stack to buy, integrate and maintain.
Self-serve setup
Pick your sources and fill in one connection card for each. No months-long implementation project.
Efficient infrastructure
Compute runs only while your data syncs, and storage uses open formats on low-cost cloud storage.
Simple pricing
You pay per source, not per row or per query, so the bill stays predictable as you grow.
Questions about MDM cost
How much does master data management cost?
Enterprise MDM platforms are usually sold through custom annual contracts, often in the six figures, plus implementation projects that can take months. GoldMerge costs $100 per source per month, so a company with 5 sources pays $500 a month.
Is GoldMerge a good fit for a small business?
Yes. GoldMerge is built for teams of 10 to 500 people whose customer data is spread across a handful of apps, and who do not have a data team.
What do I get for $100 per source?
Ingestion from that source, the bronze, silver and gold MDM tiers, golden records with conflict review, the governed SQL warehouse, the API, AI-assisted mapping and support.
Do I need a data engineer?
No. You pick your sources, fill in one connection card for each, and review the conflicts the rules cannot settle. GoldMerge runs the pipelines.
See your own data as golden records
Book a short demo with the founder.